Monday, 8 June 2009

Three Colours Logo

Did a logo for a friends band Three Colours an interesting project based in london. I kinda like the white on black logo thing (see my adacto logo) and it meant I could avoid having three primary colours going on (RGB or RYB). It keeps options open for messing with colours at a later date. I am of a personal feeling that colour is not as important for a brand as some marketing divisions think. I feel that a good logo can have its colours changed and still be unique and a strong visual. Yes I may assosiate red with Virgin, but also with Coke etc, so red ceases to be an important part of distinguishing brands.

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